Netflix Withdraws Warner Bros. Discovery Bid

Netflix drops its Warner Bros. Discovery bid, paving the way for Paramount Skydance’s $111B offer in a major media acquisition.

Eliza Crichton-Stuart

Eliza Crichton-Stuart

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Updated

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Netflix Withdraws Warner Bros. Discovery Bid
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Netflix has pulled out of the race to acquire Warner Bros. Discovery, leaving Paramount Skydance as the sole serious buyer. The streaming giant's exit follows WBD's board declaring Paramount Skydance's revised bid a "Superior Proposal" under the existing merger framework. That closes the book on Netflix's months-long chase and sets up a potential $111 billion combination.

Paramount Skydance is offering $31 per share for the entire WBD catalog — the film studio, cable networks, and streaming assets included. Netflix's earlier pitch came in at $27 per share and covered a narrower slice of the business (the studio and HBO Max), totaling around $83 billion. Netflix had four days to counter the higher offer. It chose not to.

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Why Netflix walked away

Co-CEOs Ted Sarandos and Greg Peters said the math stopped working. While they believed the deal could have cleared regulators and created shareholder value, matching Paramount Skydance's price made the acquisition too expensive. They framed WBD as a strategic option, not a critical need — something that would have been nice to own but wasn't worth overpaying for.

Netflix is redirecting focus to what it already does: making shows and movies. The company expects to spend roughly $20 billion on content this year and will restart its share buyback program. The message is clear — growth comes from the existing platform, not from bolting on legacy media assets.

Regulatory pressure and political angles

A coalition of state attorneys general with ties to former President Donald Trump had been scrutinizing Netflix's proposal, adding a layer of regulatory risk. Paramount Skydance may face a smoother path, in part because David Ellison has political connections and the company has been involved in legal settlements tied to Trump. Those relationships could shape how regulators view the deal, though federal approval is still required.

What this means for the industry

If Paramount Skydance closes the deal, it will control a massive portfolio of film, TV, and streaming properties — including DC Comics characters like Batman and a sprawling library of cable brands. That would create a new heavyweight in the streaming wars, sitting alongside Netflix, Disney+, and others. The competitive map would shift.

For Netflix, stepping back signals a bet on internal development over big acquisitions. The company is sticking with original content and platform expansion rather than buying its way into new territory.

What happens next

Paramount Skydance is now the frontrunner. Final approval depends on shareholder votes and regulatory sign-off. The deal's outcome will likely set the tone for future media consolidation and reshape competition across film, television, and streaming.

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Frequently Asked Questions

Who is buying Warner Bros. Discovery?
Paramount Skydance, run by David Ellison, is the remaining bidder after Netflix withdrew.

What is Paramount Skydance paying?
The offer is $31 per share, putting the total deal value at roughly $111 billion for the full WBD portfolio.

Why did Netflix drop out?
The price to match Paramount Skydance's bid made the acquisition financially unappealing. Netflix called it a strategic opportunity, not a must-have.

What does the Paramount Skydance bid include?
The entire WBD business: Warner Bros. film studio, cable channels, and streaming platforms like HBO Max.

Will regulators block the merger?
Any major media deal requires federal approval. Paramount Skydance may face fewer hurdles than Netflix did, partly due to David Ellison's political ties.

What does this mean for Netflix?
Netflix is doubling down on content production and streaming growth. Large acquisitions are off the table for now.

How does this change the media landscape?
A successful merger would consolidate major entertainment assets under one roof, strengthen Paramount Skydance's streaming position, and reshape competition across film and TV.

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Educational, Reports

updated

June 9th 2026

posted

June 9th 2026

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