Valve reveals new hardware: Steam Machine, Steam Frame, and more
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Steam Machine preorder emails are going out and it finally feels real

Valve has started sending Steam Machine reservation emails, with lucky lottery winners getting 3 days to complete their purchase. Scalpers are already at it.

Eliza Crichton-Stuart

Eliza Crichton-Stuart

โ€ข

Updated Jun 27, 2026

Valve reveals new hardware: Steam Machine, Steam Frame, and more

Check your inbox. Valve has started sending out Steam Machine reservation emails, and the first wave of lottery winners now have a narrow window to lock in their purchase before the slot passes to the next person in line.

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How the lottery actually works

Valve deliberately avoided a first-come, first-served queue for the Steam Machine. The reasoning was straightforward: limit scalpers. Anyone who wanted a unit put their name in the reservation pool before the June 25 deadline, and Valve then randomly selected buyers from that pool. No camping checkout pages, no bot wars.

Here's the thing, though. Winning the lottery doesn't mean you automatically get one. Selected buyers have just 3 days to complete the purchase once their reserved unit becomes available. Miss that window and the reservation cancels, passing the opportunity to the next person in the queue.

That 3-day expiry is actually good news for people who got a rejection email. Valve's message to those who missed the cut explicitly states: "As we work our way through the reservation queue, some customers may cancel their reservations. If that happens, you may be moved into the reservation queue, and you'll be notified by email that you have a reservation after all." Slim odds, but not zero.

Geoff Keighley grabbed a 512GB model

Game Awards host Geoff Keighley confirmed on social media that he entered the lottery for all four available models and landed a reservation for the 512GB configuration with a controller. The Steam Machine starts at $1,049, so going in across all four models was genuinely the shotgun approach to maximizing his chances.

Deals poster Wario64 also secured a unit and flagged an unexpected perk: purchasing a Steam Machine during the Steam Summer Sale earns buyers at least 105 Summer Sale 2026 trading cards. Whether that sweetens the $1,049+ pill is a personal call.

tip
If you received a "not selected" email, hold onto it. Valve has confirmed that cancellations in the first wave can open up new slots, and you'll be notified automatically if one becomes available for you.

Scalpers showed up anyway

Valve's randomized lottery was specifically designed to "limit resellers," and to be fair, it has made bulk scalping harder than a standard retail launch. But harder is not impossible. Listings for Steam Machine preorder access are already appearing on eBay at prices that would make your eyes water, which is exactly the scenario Valve was trying to prevent.

The key here is that what's being sold on those listings is the reservation itself, not even a physical unit. Paying a scalper markup for the chance to then also pay $1,049 or more for the actual hardware is a rough deal by any measure. Waiting for the next production run is almost certainly the smarter move for anyone not already in the queue.

What this means for the Steam Machine launch

The email wave going out is the clearest signal yet that Valve is committed to shipping this year. The company has been candid about the road here: earlier in the year, internal production challenges had things looking genuinely uncertain. The fact that reservation notifications are now landing in inboxes, with real purchase deadlines attached, puts the Steam Machine in a different category from vaporware.

Valve has also already confirmed that SteamOS can be installed on AMD GPU-equipped PCs for those who want the software experience without the hardware price tag. And the company has said the Steam Machine won't follow the same extended lifecycle as the Steam Deck, with new models described as "just a matter of when it makes sense."

For everyone keeping tabs on what else is launching this year, our gaming guides hub has release date breakdowns and start times for upcoming titles. If you missed the reservation window and are looking for other things to play while you wait, check out our latest reviews for what's worth your time right now. And if you want a concrete example of how tight launch timing can get, the Tides of Tomorrow release date and start times guide shows exactly how these things play out region by region.

The next production run timeline hasn't been announced yet, but given that Valve described the current batch as limited from the start, it won't be the last chance to get one.

Eliza Crichton-Stuart author avatar

Eliza Crichton-Stuart

Head of Operations

Announcements

updated

June 27th 2026

posted

June 27th 2026

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