Gamefam, the Roblox game studio known for creating popular virtual experiences, has announced a new collaboration with FIFA to bring the FIFA Club World Cup 2025 to its game, Super League Soccer. The event began on June 14 and will continue until July 13, running in parallel with the real-world Club World Cup. This initiative aims to raise the tournament's profile among Roblox's largely Gen Z and Alpha user base by offering them the opportunity to engage with the event inside a familiar virtual environment.
FIFA Club World Cup Game on Roblox
For the first time on Roblox, all 13 football clubs participating in the FIFA Club World Cup are available as playable teams. The virtual tournament is designed to reflect the real competition, including features such as in-game advertising and signage that highlights FIFA's sponsors. Players will also have access to virtual merchandise, including branded items and cosmetics from both FIFA and Adidas. As the Club World Cup progresses in real life, the in-game bracket will be updated to match the outcomes of actual matches, allowing players to follow the tournament closely within the platform.
FIFA Club World Cup Game on Roblox
Creating Interactive Games for Younger Audiences
The virtual Club World Cup is not simply a promotional event but is intended to provide meaningful engagement for younger audiences. Players can participate in their own tournament experiences by earning points through victories and successfully completing various challenges. This approach gives users an interactive way to connect with the sport beyond watching sports matches, offering a more hands-on involvement with the tournament.
Ricardo Briceno, Gamefam's Chief Business Officer, emphasized the importance of the partnership with FIFA. He noted that the collaboration goes beyond a standard brand activation and represents an opportunity to connect a new generation of fans with global football. Briceno stated that the partnership reflects a shared goal between FIFA and Gamefam to reshape how younger audiences discover and engage with football.
Building on Previous Success with Virtual Football Events
This project follows the companies' earlier collaboration in November, which featured the reveal of the virtual FIFA Club World Cup Trophy on Roblox. That event attracted 5.5 million visits and logged 70 million minutes of engagement within just three days, making it the largest soccer-related event on Roblox. A significant portion of attendees, about 84 percent, indicated that they intended to follow the real-world tournament after participating in the virtual experience. This response encouraged both Gamefam and FIFA to continue their efforts in creating virtual football experiences.
Briceno pointed out that Roblox has become an important platform for sports organizations looking to connect with younger audiences. He highlighted that with users from Generation Z and Generation Alpha spending an average of 2.4 hours per day on Roblox, major sports properties such as the NBA, NFL, NASCAR, and now FIFA see value in creating experiences on the platform. He added that it is increasingly important for sports organizations to establish a presence on Roblox to maintain their relevance in the future.
Frequently Asked Questions
What are the best Roblox games in 2025?
The best Roblox games in 2025 include popular titles like Blox Fruits and Brookhaven, rapid-rising new games such as Grow a Garden and Rune Slayer, and consistently popular games like Adopt Me! and Work at a Pizza Place.The top games vary by genre, with options for role-playing (Brookhaven), action (Blox Fruits, The Strongest Battlegrounds), and simulation (Grow a Garden, Restaurant Tycoon 2).
What are the best Roblox games for PC in 2025?
The best Roblox games for PC in 2025 include the massively popular simulation-style game Adopt Me!, the fast-paced role-playing experience Brookhaven RP, the record-breaking new farming simulator Grow a Garden, the addictive strategy game Blox Fruits, and the combat-focused fighting game The Strongest Battlegrounds. Other strong contenders are the action-adventure Jailbreak, the horror game Chain, and the resource-management title Restaurant Tycoon 2.
Which new Roblox games are coming in 2025?
Several new and anticipated Roblox games were set for or are expected to be released in 2025, including Sinborn, a creative RPG;Grand Alf, a new online game;Venture, a hopefully 2025 release from a Discord announcement; and the soccer-themed Soccer Zero. Other games like One Piece 4 Blues, Beyond Nen, Grand Piece Online, and Real Seaswere also expected, with some experiencing delays and uncertainty around their 2025 launch.
Which are the No. 1 Roblox games so far in 2025?
The No. 1 Roblox game in 2025, by some measures, is Grow a Garden, a farming simulator that rapidly broke user records after its March 2025 release, reaching one billion visits in 33 days. Other top games include established hits like Blox Fruits and Brookhaven RP, which continue to dominate in terms of overall visits and popularity.
