Immutable, a leading player in the web3 gaming space, is approaching a significant milestone of 1.4 million unique users. This growth comes six months after the launch of Immutable Passport, an onboarding solution designed to simplify access to blockchain-based games and marketplaces.
Notably, Immutable's Passport has now hit over 1 million signups, partly fueled by Boomland's Hunters On-Chain and the recent global launch of Guild of Guardians (GOG). In this article, we will cover Immutable’s recent success and how these developments are helping to shape the future of blockchain gaming.
Immutable Passport Hits Over 100K Signups
Hunters On-Chain Boosts Sign-Ups
A closer look reveals that Boomland’s flagship web3 game, Hunters On-Chain, is a primary contributor to this rapid user growth. The game’s migration from Polygon to Immutable zkEVM has spurred a substantial increase in new sign-ups, with 400,000 new accounts created in the past month alone. Hunters On-Chain, currently in pre-launch mode, boasts an impressive 120,000 daily active users, driven in part by its upcoming 250 million BOOM play-to-airdrop event.
Over 100K Daily Active Users In Hunters On-Chain (Boomland)
More About Hunters On-Chain
Hunters On-Chain is a fantasy, top-down, casual, PVE action game with multiple game modes. In the primary Hunt mode, four players battle monsters and level up within a two-minute match. The player with the most experience or the last survivor wins. Players start at level 1 and earn experience points by defeating monsters and collecting stars.
Leveling up provides players with random promotions, which can include power-ups or special abilities. Other game modes include Boss Hunt, where players must defeat a Boss dragon, and Bounty Hunter, a free-for-all battle with no level-ups during the match.
Hunters On-Chain (Boomland) Partners with Immutable
Players earn BGEM tokens by participating in matches, which can be used to purchase chests with random artifacts and hunter shards or exchanged for BOOM tokens. Both BOOM tokens and Hunter Shards are necessary for leveling up Hunters.
Guild of Guardians' Steady Growth
On the other hand, Immutable's mobile RPG, Guild of Guardians (GOG), which launched on May 15th, has seen a more gradual increase in user engagement. While the majority of sign-ups occurred just before its launch, the game’s free-to-play model allows players to access initial stages without registration. However, advanced modes like endless battles require an Immutable Passport account, potentially driving more sign-ups as players delve deeper into the game.
Guild of Guardians (GOG) Global Launch Cover Art
More About Guild of Guardians
Guild of Guardians (GOG) is a mobile RPG that thrusts players into a realm of fantasy, where they summon guardians, join guilds, and defend Elderym from impending doom. Praised for its gameplay, visuals, and player-centric rewards system, Guild of Guardians (GOG) has garnered widespread anticipation since its inception, boasting over 1 million pre-registered users eager to embark on their heroic journey.
Immutable's Vision and Future
Immutable's Co-founder and President, Robbie Ferguson, highlighted the company's vision in a recent statement: “With a handful of games live and dozens launching this year, we have already seen Passport signups scale from 400k to 1 million in a month and about 700k active users. Immutable Passport has a critical role to play in onboarding mainstream players to web3 by unlocking quick and secure access to the best games and marketplaces in the industry.”
Immutable zkEVM Monthy Active Users Growth May 2024
Ferguson emphasized the importance of their platform in making web3 gaming accessible, citing titles like Guild of Guardians and over 330 other highly-funded games. He also mentioned Immutable's Main Quest, the largest rewards program in web3 gaming, which aims to enhance player engagement and retention.
As Immutable continues to expand its ecosystem, the company's focus on providing seamless and secure access to blockchain gaming is expected to drive further growth and innovation in the industry. With the combined momentum from Boomland’s Hunters On-Chain and the anticipated uptake of Guild of Guardians, Immutable is well-positioned to remain a key player in the web3 gaming landscape.
