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Kadokawa shareholder reportedly pressuring FromSoftware over profits

A major Kadokawa shareholder is reportedly pushing the publisher to extract more financial performance from FromSoftware, raising questions about creative autonomy at the studio behind ELDEN RING.

Eliza Crichton-Stuart

Eliza Crichton-Stuart

•

Updated Jun 14, 2026

KADOKAWA Begins Serialization of Action ...

The studio that built some of the most demanding, uncompromising games in history might now be facing pressure from a very different kind of boss fight. Reports are circulating that a major shareholder in Kadokawa, the Japanese media conglomerate that owns FromSoftware, has been leaning on the company to generate stronger financial returns from its most profitable assets, with FromSoftware sitting squarely in the crosshairs.

For players who have sunk hundreds of hours into ELDEN RING and watched FromSoftware grow from a cult developer into one of the most commercially dominant studios on the planet, this kind of corporate maneuvering is worth paying close attention to.

What the shareholder pressure actually means

Here's the thing: FromSoftware's output has been remarkably consistent precisely because Hidetaka Miyazaki and his team have historically operated with significant creative independence under Kadokawa's umbrella. The studio ships games on its own timeline, rarely chases trends, and has never diluted its identity with a live-service pivot or annual release cadence.

That model has produced some extraordinary commercial results. ELDEN RING sold over 25 million copies within two years of launch, and its 2024 expansion Shadow of the Erdtree broke records for concurrent players on Steam at release. By any conventional measure, FromSoftware is already performing.

The reported shareholder pressure frames that performance as a floor, not a ceiling. The argument, as it appears to be shaping up, is that FromSoftware represents significant untapped financial potential and that Kadokawa should be doing more to accelerate output or otherwise extract value from the IP.

The 'profit leak' framing and what it signals

The language being used in financial circles around this situation is telling. Describing a studio's creative process as a source of "profit leaks" treats development time and artistic restraint as inefficiencies to be corrected rather than features of a working creative system.

This framing has a track record in the industry, and it rarely ends well for the studios involved. When external financial pressure starts reshaping how a studio prioritizes its work, the results tend to show up in the games themselves: bloated sequels, rushed DLC cycles, or franchise entries that chase the last hit's formula instead of building something new.

important
FromSoftware has not publicly commented on any shareholder pressure, and Miyazaki has not indicated any change to the studio's development philosophy. This remains a corporate-level story for now, not a confirmed shift in how games are being made.

The key here is that shareholder pressure does not automatically translate into creative interference. Kadokawa itself still controls the relationship with FromSoftware, and the publisher has generally given the studio room to operate. But sustained financial pressure at the parent company level has a way of trickling down, even indirectly, through budget conversations, project greenlight decisions, and timeline expectations.

Where FromSoftware sits right now

The studio is not exactly idle. Elden Ring: Nightreign, the standalone multiplayer spinoff, launched in May 2026 and represents a genuine experiment with the formula rather than a straight sequel. It is a signal that FromSoftware is still willing to take risks and try formats it has not done before.

A full sequel to ELDEN RING, or the next mainline Soulsborne entry, has not been announced. Miyazaki has spoken in general terms about having ideas for future projects, but no concrete title is in the pipeline publicly. That gap is presumably part of what is driving shareholder impatience.

From a pure business perspective, the argument for accelerating output is not irrational. The FromSoftware brand has never been more commercially recognized. The window to capitalize on that recognition is real, and it will not stay open indefinitely as player attention shifts.

The counter-argument, which the studio's entire history supports, is that the brand's value is built on quality and deliberate pacing. Rushing that process to close a financial quarter is how you spend the goodwill that took decades to build.

What players should actually watch for

For now, this is a corporate story playing out above the level where most players interact with FromSoftware. The games are still being made. Miyazaki is still at the helm. Nothing has changed in the studio's public-facing output.

What most players miss in situations like this is that the real impact, if it comes at all, shows up 3 to 5 years down the line in the projects that get greenlit or killed, the timelines that get compressed, and the creative calls that get second-guessed. That is the actual risk here, not an immediate change to anything already in development.

Keep an eye on any Kadokawa investor communications and whether the tone around FromSoftware's pipeline starts shifting from "when it's ready" to something that sounds more like a deadline. If you want to revisit what made the studio's approach worth protecting in the first place, the ELDEN RING guides collection is a solid reminder of just how much depth that philosophy produces.

Eliza Crichton-Stuart author avatar

Eliza Crichton-Stuart

Head of Operations

Reports

updated

June 14th 2026

posted

June 14th 2026

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