Xsolla, a global leader in video game commerce, has announced a partnership with iBLOXX, a game studio specializing in blockchain-based multiplayer titles. This collaboration aims to amplify iBLOXX's presence in the rapidly growing Middle East and Northern Africa (MENA) gaming market. A highlight of this partnership is the launch of StrayShot, an innovative third-person shooter featuring web3 elements, including NFTs and tournaments.
Domenik Maier, CEO of iBLOXX, expressed excitement, commenting on the announcement: "We’re thrilled to join forces with Xsolla. Their support will be a game-changer for the upcoming launch of StrayShot, ensuring that it reaches a much larger, more engaged audience!"
Xsolla and iBLOXX Partner to Launch StrayShot
About StrayShot
StrayShot is a thrilling third-person shooter for PC and mobile platforms that immerses players in the role of Bounty Hunters. Players can engage in intense battles, either solo or as part of a team, across various game modes. The game integrates web3 elements, including non-fungible tokens (NFTs) and tournaments, which offer exclusive rewards.
The inclusion of blockchain features aligns with iBLOXX's focus on leveraging decentralized technologies to build dynamic, player-owned economies. Xsolla’s solutions, such as virtual currency and subscription management tools, will support these unique gameplay elements.
Xsolla and iBLOXX Partner to Launch StrayShot
A Strategic Alliance Forged at PGC Dubai
The partnership between Xsolla and iBLOXX was solidified at the PGC Dubai event in April 2024. This collaboration underscores Xsolla's dedication to fostering growth and innovation within the MENA gaming ecosystem, which has seen significant expansion in recent years.
According to Niko Partners, the number of gamers in Asia and MENA is expected to rise to nearly 2 billion by 2028, up from 1.6 billion in 2023. These gamers represented more than half of global players and spending on mobile and PC games in 2023. The region generated $86 billion in games revenue in 2023, marking a 4.6% year-over-year increase, surpassing global market growth rates.
Chris Meredith, SVP EMEA at Xsolla, expressed his enthusiasm about the new partnership, commenting, “It’s great to work with a mature studio in the region with such a long-standing commitment to the growth and development in MENA,” he added. “This partnership will bring their groundbreaking titles and the launch of their newest title, StrayShot, to a wider audience, putting them firmly on the map as a major player in the industry.”
Asia and MENA Games Market Report by Niko Partners
Leveraging Xsolla’s Expertise
Xsolla brings a comprehensive suite of monetization, marketing, and distribution tools to the table. These resources will enhance StrayShot’s visibility and engagement while optimizing revenue streams across multiple channels.
Xsolla’s payment and monetization technology is designed to maximize player engagement and ensure that iBLOXX's games achieve widespread recognition. With this partnership, Xsolla further cements its role as a key driver in the MENA gaming market's ongoing evolution.
StrayShot Logo
A Commitment to Innovation in MENA
The partnership between Xsolla and iBLOXX demonstrates a shared commitment to long-term growth and innovation in MENA’s gaming landscape. As the region continues to embrace web3 technologies and blockchain gaming, collaborations like this highlight the potential for developers to reach global audiences while fostering local talent.
Xsolla’s efforts to enhance the visibility and success of web3 gaming solutions underscore its dedication to providing game developers with the tools needed to thrive in an increasingly competitive market. For further updates about Xsolla’s initiatives and iBLOXX's upcoming game, StrayShot, visit their respective websites at xsolla.com and strayshot.game.
