E11EVEN Miami announced on November 5 that it will transform into NINE1NINE starting November 6, 2026. The takeover brings the Vice City nightclub featured in Grand Theft Auto 6 to a real Miami venue.
The club describes a venue-wide transformation accompanied by live performances. Its program includes a grand opening headlined by Flo Rida and a separate GTA VI launch party later in the month.
Flo Rida opens the NINE1NINE takeover
The opening takes place on Friday, November 6, with Flo Rida performing live. The evening also celebrates the birthday of E11EVEN Miami managing partner Gino LoPinto.
E11EVEN’s promotional trailer introduces the temporary nightclub identity with the billing “Vice City’s sexiest nightclub.” It also includes a GTA 6 vehicle, connecting the event’s promotion to the game beyond the NINE1NINE name.
Jason and Lucia appear in the promotional artwork. The campaign uses the game’s protagonists alongside the fictional venue’s branding to advertise the real-world opening.
From Vice City to Miami
Grand Theft Auto VI is Rockstar Games’ open-world crime adventure set across Leonida. Vice City, its Miami-inspired metropolis, is the home of the fictional NINE1NINE nightclub that E11EVEN is adopting for the takeover.
The game follows two protagonists, Jason and Lucia, who are forced into an uneasy alliance after a botched criminal operation. Its setting extends beyond Vice City’s limits into the surrounding state of Leonida, and the game is listed for PlayStation and Xbox.
For coverage of the game beyond these real-world events, the Grand Theft Auto 6 guides collect character, equipment, and purchasing guides.
Two separate celebrations at E11EVEN
E11EVEN’s schedule distinguishes its opening celebration from its game-themed launch party:
- Grand opening: Flo Rida headlines the first night of the NINE1NINE transformation.
- GTA VI launch party: The venue has scheduled this separate celebration for November 20.
