Grand Theft Auto 6 has gone gold. Take-Two CEO Strauss Zelnick says Rockstar Games has completed development ahead of the game's November 19, 2026 release on PS5 and Xbox Series X|S.
Zelnick praised Rockstar's developers for doing their “very best work” and said the game would soon be in consumers' hands.
Marketing and delivery take priority
Rockstar's marketing campaign is already underway. Zelnick described it as “fully baked,” then set out the organization's immediate task:
“So at this point it’s the job of the organization to make sure that we do an A-plus job technically in delivering this product to consumers,” he said.
Asked how many console owners might buy GTA 6, Zelnick declined to give a forecast. He said Rockstar would announce what comes next in its own time.
One part of the launch campaign is a GTA 6 pop-up at Selfridges in London, which opened on November 9. The installation sits inside The Corner Shop at the Oxford Street department store.
Grand Theft Auto 6 is an open-world crime adventure set in Vice City and the state of Leonida. The pop-up includes Vice City merchandise and a themed Christmas window, with the Goodtime State Varsity Jacket among the items in its collection.
Console preparations before launch
Internet provider Spectrum is also giving eligible US customers a temporary free speed boost to help them download the game faster.
Players preparing their consoles can check free storage now. Rockstar's guidance is to allow up to 212 GB of available space, depending on the device.
